In the non-profit sphere, you must know that donor retention is very important. It will cost much more to get a new donor than what it will cost to keep an existing one. That is why you must go all out this 2018 to keep your donors happy and content enough to keep supporting your cause.
Don’t be one of those organizations that reach out to donors only when you want something from them. When you are generous and show them how much their support means to you, you’ll be amazed how a little love can keep you in your donor’s heart.
For this Valentine’s Day, forget about asking – you have the rest of the year to fundraise, just give love. Think about those donors who you’d like to really appreciate. It could be your major donors, monthly donors or the longest donors you’ve had over time.
Pick the ones you want, and then use these strategies to cement your relationship with them: Continue reading “Non-profits: 5 Ways To Show Your Donors Love This Valentine”