5 Trade Show Myths Exhibitors Need To Know

Trade shows are getting more expensive by the day. According to the Center for Exhibition Industry Research (CEIR) 1996 and 2014 research, the exhibit space was 29% of the total event cost in 1996 compared with a 39% cost in 2014. This means more money being spent on just buying the space and less on other necessary items to make the event successful.

But is that your aim? To spend money just on the space? Possibly not, hence you need to strategically come up with a plan that ensures you meet your goals with the marketing budget you have mapped out for an event.

To help you achieve your aim for getting an exhibition space at trade shows, conferences, and expos, here are some common myths that you should know and look beyond:

Continue reading “5 Trade Show Myths Exhibitors Need To Know”

4 Things Every Small Business Should Do This Year

As a business owner, you wake up every day with a purpose – to make your business succeed. This drive is what sometimes keeps you up at night and what makes you seek better ways to do what you do. With last year being history and this year looking good for gains, what steps have you taken to ensure that 2018 is a good one for your business?

Here are a few fundamental things you should do for your business this year: Continue reading “4 Things Every Small Business Should Do This Year”

3 Things To Avoid When Creating Surveys

Did you know that many people have a disdain for surveys? Why? Because most surveys try to sell the person something instead of presenting a legitimate question.

This unfortunate twist has caused more and more surveys, especially ones from legitimate businesses like yours to get sent to the trash without even a second’s glance. There are many reasons why people have come to dislike and distrust surveys. We’ll list a few of them so that you know what to avoid when putting your survey together.

Here we go… Continue reading “3 Things To Avoid When Creating Surveys”

Nonprofits: 8 Ways To Plan Successful Events In 2018

The year is fast running out and right about now, everyone is getting in the mood for the holiday festivities. As a nonprofit organization, you should be doing the same too while consciously setting the plan in place for a hitch-free 2018 for your cause.

One of the things you should be working on in these last days of the year is a plan to make next year better than this year for your organization. Part of these ways must also include charity events you are penciling down to push the cause you believe in. Continue reading “Nonprofits: 8 Ways To Plan Successful Events In 2018”

5 Reasons Feedback Is Essential

The word ‘Feedback’ has been around for ages. We hear it being used in various spheres of our existence, but what exactly is it?

Feedback – broken down

The term ‘Feedback’ is defined as information about reactions to a product, a person’s performance of a task, etc. which is used as a basis for improvement.

Feedback occurs when a person or persons react to an action or behavior. An example is the term Customer Feedback which refers to the buyers’ reaction to a company’s products, services or policies. Employee performance feedback, on the other hand, is the employees’ reaction to feedback from their supervisor. The exchange of information sees both performances expected and performance exhibited come to play. Continue reading “5 Reasons Feedback Is Essential”

Hey, You! Welcome to Upsurveys…

We welcome you to our very first blog post here at Upsurveys!

Let us start by providing you a quick breakdown of ‘who’ can use Upsurveys.

Who can use Upsurveys?

The simple answer is everyone!

As long as you have a business or foundation requiring feedback from clients or the general public, you need this product.

Marketing departments:

Do you have a marketing department in your organization or work in the marketing unit? Online surveys are the easiest and cost-effective ways to assess customer awareness, preferences, satisfaction or general product performance. Continue reading “Hey, You! Welcome to Upsurveys…”